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Asia-Pacific III 2011 (17)

Asia-Pacific III 2011

Theme: Mobile phones vs PCs - we are all winning

While smart phones deliver PC functions, PCs are used as communication tools, wired or wireless. The latest advent of slim-line tablets blurs further the traditional roles of devices. This gives rise to a new range of ‘Mobility Services’. Such services range from shop-floor information flow that speeds up manufacturing, machine-to-machine (M2M) automation, mobile money and mobile eCommerce, which are slated to bring future growth.


These new services may be predicated on the devices’ current and future capabilities, such as NFC (Near Field Communication) or image recognition, but their versatility comes from the constant connectivity to the Internet and to the Cloud. Content streaming in both upstream and downstream directions is essential to these new breed of applications, where ‘Mobility meets Content’. The fusion of Content, in particular dynamic content, with mobility and immediacy is a mesmerising combination that is yet to spawn numerous innovative ‘apps’.


With multitude of devices per person, we need the same service environment delivered on several devices. Service ubiquity means more than just access wherever we are, but also availability on whatever smart device we prefer to use at the moment. As ‘consumerisation’ becomes widespread, work-life merges with personal life, and the same clever device becomes the ‘remote control for life’. This is facilitated by the Service Layer moving to the Cloud, both ‘fixed’ and ‘mobile’ clouds. This has many advantages, not least the ease of introducing innovative services. Storing sensitive data in the protected custody of the cloud, instead of leaving it on vulnerable mobile device that can get lost or stolen, helps to make crucial information available anywhere safely.
With the population of connected devices grows rapidly, the evolving supporting systems begin to groan. M2M services, both tethered and mobile, require a huge number of devices to be provisioned and dormant services activated as and when required. This not only increases the pressure due to volumes, but also demands integration of support systems for converged services.
The OSS sends an SOS message when another silo is needed to manage a new type of service. It signals that an entirely new thinking is required to unify management of the multi-device multi-technology network, and to address new concerns about security and quality. An example of new requirement is the emerging need for service assurance for Internet Video streaming, instead of the current unreliable ‘best effort’ approach. Another rising requirement is WAN (Wide Area Network) optimisation, extending the Enterprise network to remote sites and enabling it to deal with the growing packet volumes from both PCs and smartphone data services.
In fact, the merging of PC capabilities into mobile devices has already brought high pressure on the access and backhaul networks and caused carriers to revise their strategies. Carrying large data service volumes on ‘flat fee’ necessitates increased capacity at minimal costs. Therefore, carriers are revamping their 3G fast service, WiFi capabilities, optimising enterprises global WANs and focusing on metro-Ethernet and Microwave Ethernet which are growing in popularity. The old ‘Silk Road’ is morphing into the ‘Fibre Road’, and both WiFi and Ethernet are back in vogue.

 Robin MershNikhil B. ShahIssue:Asia-Pacific III 2011
Article no.:17
Topic:Mobile backhaul networks – the next generation
Author:Robin Mersh & Nikhil B. Shah
Title:CEO &
Chairman, International Development
Organisation:Broadband Forum
PDF size:1591KB
Mike PowellIssue:Asia-Pacific III 2011
Article no.:16
Topic:Global Ethernet services driven by enterprise and mobile phone demand
Author:Mike Powell
Title:Vice President, Service Delivery, Global Markets
Organisation:Cable & Wireless Worldwide
PDF size:1654KB
Süreyya CilivIssue:Asia-Pacific III 2011
Article no.:15
Topic:Leading the new world of mobile technology
Author:Süreyya Ciliv
Title:CEO
Organisation:Turkcell
PDF size:269KB
Chris BruceIssue:Asia-Pacific III 2011
Article no.:14
Topic:Mobile opportunities, smartphones vs PC
Author:Chris Bruce
Title:Chair
Organisation:Wireless Broadband Alliance (WBA)
(Association)
PDF size:269KB
B.V. JagadeeshIssue:Asia-Pacific III 2011
Article no.:13
Topic:Mobile device proliferation: Key implications for service providers
Author:B.V. Jagadeesh
Title:President & CEO
Organisation:Virtela
PDF size:268KB
Christopher SmithIssue:Asia-Pacific III 2011
Article no.:12
Topic:Supporting the mobile data boom, without the OSS bust
Author:Christopher Smith
Title:Chief Operating Officer
Organisation:Clarity
PDF size:264KB
Marc Todd Paul CasinelliIssue:Asia-Pacific III 2011
Article no.:11
Topic:The Rise of Video Assurance: The Importance of Delivering
High Quality Multi-Screen Video
Author:Marc Todd & Paul Casinelli
Title:Marc Todd, President and CEO, and Paul Casinelli, Marketer/Business Analyst
Organisation:IneoQuest
PDF size:277KB
Sanjay MewadaIssue:Asia-Pacific III 2011
Article no.:3
Topic:The rise and rise of mobile money
Author:Sanjay Mewada
Title:Vice President, Strategy
Organisation:NetCracker
PDF size:266KB
Duncan BeesIssue:Asia-Pacific III 2011
Article no.:2
Topic:Asia-Pacific and the Converged Digital Home
Author:Duncan Bees
Title:Chief Business & Technology Officer
Organisation:Home Gateway Initiative
PDF size:292KB
Dr Mohammad YaseenMuhammad Amir MalikIssue:Asia-Pacific III 2011
Article no.:1
Topic:Mobile phones vs. PCs – how Mobiles outgrow PCs
Author:Mohammad Yaseen & Muhammad Amir Malik,
Title:Chairman &
Director for ICT
Organisation:Pakistan Telecommunication Authority (PTA)
PDF size:282KB
Bob DrummondIssue:Asia-Pacific III 2011
Article no.:9
Topic:The merits of cloud-based service environment for Mobile operators
Author:Bob Drummond
Title:Vice-President, Asia-Pacific
Organisation:OpenCloud
PDF size:263KB
Rajeev Singh-MolaresIssue:Asia-Pacific III 2011
Article no.:8
Topic:PC versus mobile is yesterday’s battle
Author:Rajeev Singh-Molares
Title:President of Alcatel-Lucent, Asia-Pacific
Organisation:Alcatel-Lucent
PDF size:267KB
Gustavo AlonsoIssue:Asia-Pacific III 2011
Article no.:7
Topic:Top 5 things carriers should know when deploying IaaS
Author:Gustavo Alonso
Title:Chief Technology Officer
Organisation:Zimory
PDF size:378KB
Ng See SingIssue:Asia-Pacific III 2011
Article no.:6
Topic:Control, experience and security for the mobile generation
Author:Ng See Sing
Title:General Manager, for Portal City.
Organisation:National Computer Systems
PDF size:341KB
Saj KumarIssue:Asia-Pacific III 2011
Article no.:5
Topic:Mobility in Asian manufacturing
Author:Saj Kumar
Title:VP of Discrete Manufacturing, Asia Pacific Japan
Organisation:SAP
PDF size:341KB
Jahangir MohammedIssue:Asia-Pacific III 2011
Article no.:4
Topic:Building a profitable M2M business model for connected CE devices
Author:Jahangir Mohammed
Title:CEO
Organisation:Jasper Wireless
PDF size:289KB
Scott PuopoloIssue:Asia-Pacific III 2011
Article no.:10
Topic:In a Cloudy Forecast, Opportunity Shines
Author:Scott Puopolo
Title:VP,
Global Service Provider Practice, IBSG
Organisation:Cisco Systems
PDF size:268KB

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